Privacy policy

Unless otherwise stated below, the provision of your personal data is neither required by law or contract nor necessary for the conclusion of a contract. You are not obliged to provide the data. Not providing it has no consequences. This applies only insofar as no other information is given for the processing operations described below.

"Personal data" means any information relating to an identified or identifiable natural person.

Server log files

You can visit our websites without providing any personal information. Each time you access our website, usage data is transmitted by your internet browser and stored in log data (server log files). This stored data includes, for example, the name of the page accessed, the date and time of access, the amount of data transferred and the requesting provider. This data is used exclusively to ensure the smooth operation of our website and to improve our offering. It is not possible to assign this data to a specific person.

Use of Google reCAPTCHA

We use the reCAPTCHA service of Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google") on our website. The query serves to distinguish whether an input is made by a human or by automated, machine processing. The query includes sending the IP address and, where applicable, other data required by Google for the reCAPTCHA service to Google. For this purpose, your input is transmitted to Google and used further there. However, your IP address is first shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of this service. The IP address transmitted by your browser as part of reCaptcha is not merged with other Google data. Your data may also be transferred to the USA. For data transfers to the USA, there is an adequacy decision of the European Commission, the "Privacy Shield". Google participates in the "Privacy Shield" and has submitted to its requirements. By using the query, you consent to the processing of your data. Processing is based on Art. 6 (1) lit. a GDPR with your consent. You can withdraw your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until its withdrawal.

Further information on Google reCAPTCHA and the associated privacy policy can be found at: https://policies.google.com/technologies/ads.

Customer account

When you open a customer account, we collect your personal data to the extent specified there. The data processing serves to improve your shopping experience and to simplify order processing. Processing is based on Art. 6 (1) lit. a GDPR with your consent. You can withdraw your consent at any time by notifying us, without affecting the lawfulness of the processing carried out on the basis of the consent until its withdrawal. Your customer account will then be deleted.

Collection, processing and use of personal data for orders

When you place an order, we collect and use your personal data only to the extent necessary to fulfil and process your order and to handle your enquiries. The provision of the data is necessary for the conclusion of the contract. If the data is not provided, no contract can be concluded. Processing is based on Art. 6 (1) lit. b GDPR and is necessary for the performance of a contract with you. Your data will not be passed on to third parties without your express consent. The only exceptions are our service partners whom we need to process the contractual relationship or service providers we use as processors. In addition to the recipients named in the respective clauses of this privacy policy, these are, for example, recipients of the following categories: shipping service providers, payment service providers, merchandise management service providers, service providers for order processing, web hosts, IT service providers and dropshipping retailers. In all cases, we strictly comply with the legal requirements. The scope of the data transfer is limited to a minimum.

Cookies

Our website uses cookies. Cookies are small text files that are stored in the internet browser or by the internet browser on a user's computer system. When a user visits a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is visited again. We use cookies to make our offering more user-friendly, effective and secure. Cookies also enable our systems to recognise your browser even after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognised even after a page change.

We also use cookies on our website to enable an analysis of the surfing behaviour of our site visitors.

Furthermore, we use cookies to address site visitors afterwards on other websites with targeted, interest-based advertising.

Processing is based on Section 15 (3) of the German Telemedia Act (TMG) and Art. 6 (1) lit. f GDPR on the basis of our legitimate interest in the purposes mentioned above.

The data collected from you in this way is pseudonymised by technical measures. It is therefore no longer possible to assign the data to you personally. The data is not stored together with other personal data about you.

You have the right to object at any time, on grounds relating to your particular situation, to this processing of personal data concerning you based on Art. 6 (1) f GDPR.

Cookies are stored on your computer. You therefore have full control over the use of cookies. By selecting the appropriate technical settings in your internet browser, you can prevent cookies from being stored and the data they contain from being transmitted. Cookies that have already been stored can be deleted at any time. However, please note that you may then not be able to use all the functions of this website to their full extent.

The following links explain how you can manage cookies (including deactivating them) in the most important browsers:

Chrome browser: https://support.google.com/accounts/answer/61416

Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies

Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen

Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac

Use of Google Analytics via Google Tag Manager

We use the web analytics service Google Analytics of Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google") on our website. The data processing serves to analyse this website and its visitors. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide further services related to website and internet use to the website operator. The IP address transmitted by your browser as part of Google Analytics is not merged with other Google data.

Google Analytics uses cookies that enable an analysis of your use of the website. The information generated by the cookies about your use of this website is usually transmitted to a Google server in the USA and stored there. IP anonymisation is activated on this website. As a result, your IP address is first shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there. Your data may be transferred to the USA. For data transfers to the USA, there is an adequacy decision of the European Commission. Processing is based on Art. 6 (1) lit. f GDPR on the basis of our legitimate interest in designing the website in a needs-based and targeted manner. You have the right to object at any time, on grounds relating to your particular situation, to this processing of personal data concerning you based on Art. 6 (1) f GDPR.

To do so, you can prevent cookies from being stored by selecting the appropriate technical settings in your browser software; however, please note that in this case you may not be able to use all the functions of this website to their full extent. You can also prevent the collection of the data generated by the cookie and relating to your use of the website (including your IP address) by Google and the processing of this data by Google by downloading and installing the browser plug-in available at the following link [https://tools.google.com/dlpage/gaoptout?hl=de]. To prevent collection by Google Analytics across devices, you can set an opt-out cookie. Opt-out cookies prevent your data from being collected in future when you visit this website. You must perform the opt-out on all systems and devices you use for it to take full effect. If you click here, the opt-out cookie will be set: Deactivate Google Analytics.

Further information on the terms of use and data protection can be found at https://marketingplatform.google.com/about/analytics/terms/de/ and at https://policies.google.com/.

Use of the remarketing or "similar audiences" function of Google Inc.

We use the remarketing or "similar audiences" function of Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google") on our website. This function serves to analyse visitor behaviour and visitor interests.

Google uses cookies to analyse website usage, which forms the basis for creating interest-based advertisements. The cookies record visits to the website and anonymised data about the use of the website. No personal data of website visitors is stored. If you then visit another website in the Google Display Network, you will be shown advertisements that are highly likely to take into account product and information areas you have previously viewed.

Your data may also be transferred to the USA. For data transfers to the USA, there is an adequacy decision of the European Commission.

Processing is based on Art. 6 (1) lit. f GDPR on the basis of our legitimate interest in addressing website visitors with targeted advertising by displaying personalised, interest-based advertisements to visitors of the provider's website when they visit other websites in the Google Display Network.

You have the right to object at any time, on grounds relating to your particular situation, to this processing of personal data concerning you based on Art. 6 (1) f GDPR.

To do so, you can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in provided there: https://support.google.com/My-Ad-Center-Help/answer/12155656

Alternatively, you can deactivate the use of cookies by third-party providers by visiting the opt-out page of the Network Advertising Initiative at https://optout.networkadvertising.org/ and following the further opt-out information given there.

Further information on Google Remarketing and the associated privacy policy can be found at: https://policies.google.com/technologies/ads

Use of Google AdWords conversion tracking

We use the online advertising programme "Google AdWords" on our website and, in this context, conversion tracking (visit action evaluation). Google Conversion Tracking is an analytics service of Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google"). When you click on an ad placed by Google, a cookie for conversion tracking is stored on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognise that you clicked on the ad and were redirected to this page. Every Google AdWords customer receives a different cookie. It is therefore not possible for cookies to be tracked across the websites of AdWords customers.

The information obtained with the help of the conversion cookie is used to create conversion statistics. This tells us the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, we do not receive any information that can be used to personally identify users. Processing is based on Art. 6 (1) lit. f GDPR on the basis of our legitimate interest in targeted advertising and in analysing the impact and efficiency of this advertising.

You have the right to object at any time, on grounds relating to your particular situation, to this processing of personal data concerning you based on Art. 6 (1) f GDPR.

To do so, you can prevent cookies from being stored by selecting the appropriate technical settings in your browser software. However, please note that in this case you may not be able to use all the functions of this website to their full extent. You will then not be included in the conversion tracking statistics.

You can also deactivate personalised advertising for you in Google's ad settings. Instructions can be found at https://support.google.com/My-Ad-Center-Help/answer/12155764 In addition, you can deactivate the use of cookies by third-party providers by visiting the opt-out page of the Network Advertising Initiative at https://optout.networkadvertising.org/ and following the further opt-out information given there.

Further information and Google's privacy policy can be found at: https://policies.google.com/privac

Use of Facebook remarketing

We use the remarketing function "Custom Audiences" of Facebook Inc. (1601 S. California Ave, Palo Alto, CA 94304, USA; "Facebook") on our website.

This function serves to address website visitors in a targeted manner with interest-based advertising on the social network Facebook.

For this purpose, Facebook's remarketing tag has been implemented on the website. Via this tag, a direct connection to the Facebook servers is established when you visit the website. This transmits to the Facebook server which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. When you visit the social network Facebook, you will then be shown personalised, interest-based Facebook ads. Processing is based on Art. 6 (1) lit. f GDPR on the basis of our legitimate interest in the purpose mentioned above.

You have the right to object at any time, on grounds relating to your particular situation, to this processing of personal data concerning you based on Art. 6 (1) f GDPR.

To do so, you can deactivate the remarketing function "Custom Audiences" here.

Further information on the collection and use of data by Facebook, your rights in this regard and options for protecting your privacy can be found in Facebook's privacy notice at https://www.facebook.com/privacy/policy/.

Use of Google AdSense

We use the AdSense function of Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google") on our website.

This function serves to rent out advertising space on the website and to address website visitors there with targeted, interest-based advertising.

This function displays personalised, interest-based advertisements from the Google Display Network to visitors of the provider's website. Google uses cookies that enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. Google may transfer this information to third parties if required by law or if third parties process this data on Google's behalf. Under no circumstances will Google associate your IP address with other Google data.

Processing is based on Art. 6 (1) lit. f GDPR on the basis of our legitimate interest in the purpose mentioned above.

You have the right to object at any time, on grounds relating to your particular situation, to this processing of personal data concerning you based on Art. 6 (1) f GDPR.

You can also deactivate the use of cookies by third-party providers by visiting the opt-out page of the Network Advertising Initiative at https://optout.networkadvertising.org/ and following the further opt-out information given there.

You can also prevent cookies from being stored by adjusting your browser software settings accordingly; however, please note that in this case you may not be able to use all the functions of this website to their full extent.

Further information and Google's privacy policy can be found at: https://policies.google.com/technologies/ads, https://policies.google.com/privacy

Use of social plug-ins via "Shariff"

We use plug-ins of social networks on our website. So that you remain in control of your data, we use the privacy-friendly "Shariff" buttons.

Without your express consent, no connections to the servers of the social networks are established and consequently no data is transmitted.

"Shariff" was developed by the specialists of the computer magazine c't. It enables more privacy online and replaces the usual "share" buttons of the social networks. You can find more information about the Shariff project here https://www.heise.de/ct/artikel/Shariff-Social-Media-Buttons-mit-Datenschutz-2467514.html.

When you click the buttons, a pop-up window appears in which you can log in to the respective provider with your data. Only after you have actively logged in is a direct connection to the social networks established.

By logging in, you consent to your data being transferred to the respective social media provider. Among other things, both your IP address and information about which of our pages you have visited are transmitted. If you are simultaneously connected to one or more of your social network accounts, the information collected is also assigned to your corresponding profiles. You can only prevent this assignment by logging out of your social media accounts before visiting our website and before activating the buttons. The social networks named below are integrated via the "Shariff" function.

Further information on the scope and purpose of the data collection and use, as well as on your rights in this regard and options for protecting your privacy, can be found in the linked privacy notices of the providers.

Google+ of Google Inc. (1600 Amphitheatre Parkway, Mountain View, California, 94043 USA) https://www.google.com/intl/de/+/policy/+1button.html

Facebook of Facebook Inc. (1601 S. California Ave, Palo Alto, CA 94304, USA) https://www.facebook.com/policy.php

Twitter of Twitter Inc. (795 Folsom St., Suite 600, San Francisco, CA 94107, USA) https://twitter.com/privacy

Pinterest of Pinterest Inc. (635 High Street, Palo Alto, CA, 94301, USA) https://about.pinterest.com/de/privacy-policy

AddThis of Oracle America, Inc. (500 Oracle Parkway, Redwood Shores, CA 94065, USA) https://www.addthis.com/privacy/privacy-policy

Instagram of Instagram LLC. (1601 Willow Road, Menlo Park, CA 94025, USA) https://help.instagram.com/155833707900388

Use of Canva

We use images from Canva Inc. (268 Devonshire Street Surry Hills, NSW 2010 Australia "Canva Inc") on our site.

Use of Google Maps

We use the function for embedding Google Maps of Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google") on our website.

The function enables the visual display of geographical information and interactive maps.

When pages in which Google Maps are embedded are accessed, Google also collects, processes and uses data of the visitors to these pages. Further information on the collection and use of data by Google can be found in Google's privacy notice at https://policies.google.com/privacy. There, in the privacy centre, you can also change your settings so that you can manage and protect your data processed by Google.

Your data may also be transferred to the USA. For data transfers to the USA, there is an adequacy decision of the European Commission.

You have the right to object at any time, on grounds relating to your particular situation, to this processing of personal data concerning you based on Art. 6 (1) f GDPR.

To do so, you must deactivate JavaScript in your browser. However, please note that in this case you may not be able to use all the functions of this website to their full extent, such as the interactive map display.

Storage period

After complete processing of the contract, the data is initially stored for the duration of the warranty period, then taking into account statutory retention periods, in particular under tax and commercial law, and then deleted after the period has expired, unless you have consented to further processing and use.

Rights of the data subject

If the legal requirements are met, you have the following rights under Art. 15 to 20 GDPR: the right of access, rectification, erasure, restriction of processing and data portability.

In addition, under Art. 21 (1) GDPR you have the right to object to processing based on Art. 6 (1) f GDPR and to processing for the purpose of direct marketing.

Please contact us if you wish. You can find our contact details in our legal notice.

Right to lodge a complaint with the supervisory authority

Under Art. 77 GDPR, you have the right to lodge a complaint with the supervisory authority if you believe that the processing of your personal data is not lawful.